In collaboration with the International Investors Association (YASED), the Investment Office has launched a comprehensive new book titled "Foreign Direct Investment in Türkiye Century." The book highlights the century-long journey of international investments in Türkiye. The launch event took place at the Ziraat Bank Auditorium within the Istanbul Financial Center, gathering Investment Office and YASED members, stakeholders, and representatives from partner institutions.
Speaking at the event, Investment Office President A. Burak Dağlıoğlu emphasized Türkiye's commitment to promoting investment opportunities on a global scale. He noted, “We are working with a 360-degree communication approach to showcase Türkiye's potential, talented workforce, and investment-friendly environment. This book, enriched by YASED members' contributions, highlights success stories of international companies operating in Türkiye and underscores the role of FDI in shaping our economy."
YASED Chairperson Engin Aksoy highlighted the importance of FDI in advancing Türkiye's digital and green transformation. He remarked, “International investments play a crucial role in enhancing stability, integrating Türkiye into global supply chains, and creating opportunities for economic growth." Aksoy further noted that YASED members, representing a broad range of sectors, have consistently boosted Türkiye's export capabilities and expanded local ecosystems through innovative technologies and expertise.
Following the launch, a panel discussion moderated by YASED Secretary General Serkan Valandova brought together senior representatives from leading international companies. During the panel, Ericsson Türkiye General Manager Işıl Yalçın, Enerjisa Üretim CEO İhsan Erbil Bayçöl, Microsoft General Manager Levent Özbilgin, and Novartis Türkiye Country President Natacha Theytaz shared insights into digital transformation, artificial intelligence, and emerging trends that are expected to shape both Türkiye's economic landscape and the global investment environment.
Compiled over the course of ten months, the book chronicles the evolution of international business in Türkiye—from legal reforms and infrastructural investments to the cultivation of talent and technology. It offers a comprehensive perspective on the dynamics that have transformed Türkiye into the nexus of the world for international investments.