In this episode of Invest in Türkiye Talks, Ford Otosan CEO Güven Özyurt shares his insights into the future of the automotive industry, highlighting Ford Otosan's pioneering role in electrification, sustainability, and Türkiye's position as a key player in the global automotive supply chain. The discussion emphasizes Ford Otosan's ambitious initiatives to reshape its production model, align with global zero-emission targets, and enhance Türkiye's automotive sector.
Özyurt's journey with Ford Otosan, which began in 1990, has allowed him to witness and lead significant milestones, most notably the launch of Türkiye's first all-electric commercial vehicle, the E-Transit. Under his leadership, Ford Otosan has expanded its electrification roadmap, aiming to produce electric versions of all models manufactured in Türkiye and Romania. The company's recent developments, such as the revamped Yeniköy facility, represent significant strides toward a more sustainable automotive ecosystem. With cutting-edge technology, this plant supports Ford Otosan's ambition to increase electric vehicle (EV) production, improve efficiency, and establish Türkiye as a major European commercial vehicle production center.
The Yeniköy facility exemplifies Ford Otosan's commitment to sustainability. It utilizes renewable energy and integrates advanced technologies like automation and data-driven manufacturing. These advancements enable the company to meet rising demands while maintaining high quality and environmental standards. Furthermore, the new battery assembly facility will increase EV production capabilities, advancing Ford Otosan's electrification goals and solidifying Türkiye's role in the EV market.
Özyurt highlights the need for local supply chain support to drive Türkiye's automotive sector. The company's ecosystem-centric approach fosters supplier growth and encourages the relocation of suppliers near the Yeniköy plant, creating employment opportunities. He also stresses the importance of industry-wide collaboration to enhance R&D in emerging technologies, such as battery production and digitalization. This collective effort could make the Turkish automotive sector more resilient and adaptable, reinforcing the country's position in the global automotive landscape.
Aligning with Türkiye's sustainability mission, Ford Otosan has committed to achieving zero emissions by 2035 for passenger and light commercial vehicles, extending this goal to heavy commercial vehicles by 2040. To support these objectives, the company is advancing circular economy practices, aiming to increase the use of recycled materials and reduce water consumption in production. Recognizing the challenges posed by the high investments needed for new technologies, Özyurt acknowledges the role of collaboration and careful supply chain management in meeting these ambitious targets.
Hydrogen technology is also on Ford Otosan's radar as an alternative energy source. Özyurt elaborates on Ford Otosan's R&D in hydrogen-powered vehicles, including successful tests of the H2 Eco Torque engine. This alternative energy source, particularly suited for long-haul and heavy-duty applications, is part of Ford Otosan's vision for a diversified zero-emission strategy. Additionally, Ford Otosan's involvement in establishing a hydrogen technology center at Koç University underscores its dedication to innovation and sector-wide transformation.
Reflecting on Türkiye's unique strengths, Özyurt emphasizes the country's strategic position as a bridge between continents and its young, skilled workforce. Türkiye's competitive advantages, including a dynamic supply chain and supportive government policies, have fueled the automotive sector's growth, making it a significant contributor to the national economy. The government's incentives and R&D support further enhance Türkiye's appeal as an EV production hub.
Looking to the future, Özyurt sees the automotive sector transforming with advancements in electrification, automation, and connectivity. The rise of autonomous and connected vehicles, coupled with smart factories and data-driven manufacturing, is reshaping how vehicles are produced and used. These trends are driving new business models and encouraging partnerships between automotive manufacturers, technology startups, and other stakeholders to foster a more integrated and sustainable mobility ecosystem.